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The Smart Man's Shirt

The Smart Man's Shirt

Regular price £95.00 GBP
Regular price Sale price £95.00 GBP
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From our partner brand Claudio Lugli Shirts

  • Supplied by Claudio Lugli Shirts and sold as shown. ISG printing and personalisation are not available on this item.
  • Delivery for this item is arranged by the supplier and may differ from ISG’s own products.

The Signature Colour Series is Claudio Lugli's definitive answer to the premium men's plain shirt — reimagined with bold, saturated solids, contrast cuffs, and the kind of hidden details that separate a great shirt from an unforgettable one. This is wearable art in its most refined form.

Why You'll Love It

Each shirt is crafted from our signature satin cotton fabric — silky to the touch, structured in silhouette, and built to perform from boardroom to bar. The contrast placket and cuff detailing are unmistakably Claudio Lugli, while the playful inner collar print adds a flash of personality that only you know is there.

Style It Your Way

Wear open-collar with tailored trousers for a sharp smart-casual look, or button to the top beneath a blazer for a polished, confident finish. The bold colour palette makes this the go-to men's designer shirt for any occasion — business meeting, smart dinner, or weekend event.

About the Design

Available in a curated palette of 10 bold colours — White, Navy, Pink, Blue, Black, Grey, Fuchsia, Green, Purple, and Sky — with multicolour stitching and buttons that complement a wide range of outfit choices. Understated on the outside. Unmistakably Claudio Lugli within.

The Claudio Lugli Difference

London-designed. Luxury satin cotton. Personality-first. A wardrobe essential that earns its place alongside the finest men's designer shirts in the UK — but with a distinctly bolder character.

  • Luxury Satin Cotton Fabric
  • Bold Solid Colours — 10 Shades Available
  • Contrast Cuffs & Placket Detailing
  • Hidden Inner Collar Print
  • Multicolour Stitching & Buttons
  • Long Sleeve | Modern Fit — True to Size
  • Available S to 6XL
  • Ideal for Business, Smart Casual & Evening Wear

Model number: CL2601

Fit & sizing: Compare your measurements with our Size Guide and check the available size options above.

His & Hers — Also in the Women’s Atelier

Colour Codes Women’s Print Shirt

She has a colour series of her own.

The Colour Codes Women’s Print Shirt — £80, cut for a woman’s frame in the same satin-finish cotton. Matching is for tourists; conversing is for couples.

Shop the Women’s Version →or the full women’s collection
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